With Covid-19 creating a new normal, our lives are digitized more than ever.With many consumers isolated, social media has become a lifeline and users are engaging more than ever.According to a study by Kantar (a research firm based in the United Kingdom), ” engagement in social media increases by 61% […]

The game of chess has experienced a real craze lately with the release of ” The Queen’s Gambit ” on Netflix in October 2020. More and more people have become passionate about this tactical and incredibly exciting game. I myself am very interested in chess and today I decided to […]

Known to the general public for a few years for its strong potential to create content likely to propagate fake news, Deepfake is arousing growing interest in many areas such as marketing, cinema and health. The opportunities offered by this Azerbaijan Phone Number List continue to grow, as do the […]

In the same way that the Covid-19 pandemic has spread, cyber attacks have multiplied in recent months … Cyber ​​attacks also known as computer network attacks continue to increase affecting more and more people. companies and public sector organizations. We are facing an exponential threat without borders . We will […]

Whether we take care of children, whether we have them or not … the impact of screens on the younger generation is a subject that concerns us all. It has become a major societal issue and a public health debate. Screen time continues to increase in France, including among the […]

Previously considered a niche sector, video games have become more democratic, to the point of attracting an incredibly diverse clientele. Obviously, this has pushed certain brands to invest in the market, in order to reach an increasingly diverse audience. So, using video games to promote your brand, good or bad […]

torytelling in the 21st century is not what it used to be: great stories now start in a garage . Do you have to become a mechanic to get the job of your dreams in digital? Maybe, but not just any one: a Tesla mechanic or the unique Batmobile expert. […]

In the 1990s, collectives of feminist coding artists saw the development of technologies as the means to hack the codes of the patriarchal system . Cyber ​​feminism aimed to use tech, art, subversion and the strength of the collective to put an end to gender inequalities and the domination of […]

V-Commerce, for “virtual commerce” or virtual commerce, refers to commerce using virtual reality (VR) or augmented reality (AR) . It is to be distinguished from VR marketing, which is not a sales experience, but rather brand or retail communication using VR, often via devices such as headsets with controllers.V-commerce can […]

While the first self-driving cars are expected to hit the market around 2030, experts express mixed opinions about their degree of connectivity. Indeed, at a time when 5G has been launched in France and in most developed countries, and the examination report of applications for driving licenses and 5G transport […]

Have you always dreamed of talking to Marc Zukenberg or Elon Musk live or even on a social network? Your dream is now possible, thanks to Clubhouse . Indeed, it is the latest fashionable social network that has made the unthinkable possible: communication with inaccessible people. Launched in March 2020 […]

Customer experience: business strategy or a lever for differentiation? The border is thin. How to distinguish one approach from another. This is what we will try to clarify.Over time, Customer experience has become a “suitcase phrase” that we have all heard, that everyone is talking about, but do we really […]

Digital identity is everywhere in our life. Who hasn’t goneogle a person’s name after meeting them to find out more about them? Digital identity has an influence on our personal and professional life.This article details what constitutes a person’s digital identity.What is digital identity?Digital identity can be named in different […]

NASA, ESA and CNES all on Mars!Dear cousins, cousins: 8372 is the number of photos we have already received from Mars.On February 18, 2021 after more than 6 months of travel from Earth, the Perseverance rover landed on Mars.This extraordinary mission commanded by teams of engineers from NASA, ESA and […]

Online course platforms are experiencing real growth, helped by the context of the current health crisis. From a simple yoga class behind your screen to certifying training provided by professionals, including tutoring for the youngest, online learning has really exploded in 2020. Digital training has a bright future, but all […]

What is Agile Marketing?Agile marketing is a tactical marketing approach in which marketing teams collectively identify high-value projects on which to focus their collective efforts.Marketing in the digital age is a whole new game: it’s fundamentally about competing on the customer experience . Marketers must integrate a complex set of […]

The volume of global data should be multiplied by 45 by 2035. At the time of the Big Bang of Big Data, Artificial Intelligence allows us to make the most of this data to not only understand, but also and above all predict . How to use predictive analytics as […]

We saw in my previous article the importance of succeeding in your digital transformation in order to offer a new corporate vision, to be more competitive and to respond to the requirements of society. For this transition to work, it is above all necessary to bring the internal forces into […]

Let us not recall the Covidesque news which allowed the rise of telemedicine and the explosion in the number of startups in e-health, but it would seem that this sector is on the rise. According to the American firm Frost & Sullivan, the Poland Phone Number List health market should […]

In 2015 Yann Le Cun, VP & Chief AI Scientist of Facebook, spoke about artificial intelligence at the microphone of France Culture:Scientists are struggling to understand how the human brain works. It seems very unlikely that we will be able to artificially reproduce how it works in the near future […]

Will face-to-face training disappear?Although it dates back to an even earlier period, vocational training was enshrined in the Constitution of the new French Republic as early as 1946.In 1959, the “Debré law” allowed the creation of evening courses for training centers, the idea being that training is an individual effort […]

You must have noticed over time that many social networking platforms, or brands for example, increasingly use video media, especially short videos. Why ? Because it helps to capture our attention more. In addition, video helps humanize content, and we as users prefer it!According to Stéphanie Marius for e-commercemag.fr, “ […]

The pandemic has been changing the way we live, the way we shop, the way we consume. We now live in a world where the online world has become as important as the offline world. The Fashion industry has been leading this virtual trend as this other dimension offers a […]

Before knowing if voice SEO allows you to convert better or not, let’s start by defining the beginnings of voice search. We’ve been talking about voice search, voice SEO and even Voice Search Optimization (VSO ) for a while now, but do you know how long voice search has been […]

The new generations want to be more attentive to the engagement of the brands they consume and it is well seen to display its commitment as a brand today. This phenomenon has pushed companies and brands to become aware of the movement and to adopt a feminist discourse, sometimes in […]

March 8. International Women’s Day . What if instead of vague tributes we talk about what really needs to be talked about? It is true that we could ask ourselves, what is the point of praising a day when the rest of the time it is not respected properly?Unfortunately we […]

Since October of last year, you have seen changes when uploading new properties in Analytics. As Google put it, “the future of Analytics is already a present and the new version of Google Analytics is already a reality.”Google Analytics 4 is presented as a much more advanced version and applicable […]